Dr Alan Chalmers


Professor of Visualisation at the International Digital Laboratory

Product Development //
Multisensory Virtual Experiences: A case study with JLR

Humans continuously perceive the world with all our senses: visuals, audio, smell and feel. Furthermore, the interaction of these senses, so called cross-modalities, can have a major influence on how environments are perceived. Traditional Virtual Reality systems typically only concentrate on visuals and audio and are thus not capable of providing authentic experiences. This talk describes the recent PSi project between WMG, University of Warwick and JLR to develop and fully validate highly realistic multisensory virtual experiences that will be applicable at all levels of vehicle design.

Alan Chalmers is a Professor of Visualisation at the International Digital Laboratory, WMG, University of Warwick, UK. He has an MSc with distinction from Rhodes University, 1985 and a PhD from University of Bristol, 1991. He has published over 200 papers in journals and international conferences on high-fidelity graphics, multi-sensory perception, High Dynamic Range (HDR) imaging, virtual archaeology and parallel rendering. He is Honorary President of Afrigraph and a former Vice President of ACM SIGGRAPH. Together with SpheronVR, a high-precision German camera company, he was instrumental in the development of the world’s first HDR video camera, which was completed in July 2009. He is the Founder and a Director of the spin-out company goHDR Ltd., which aims to be the leader in the software which enables HDR technology.