Goodwin Hartshorn is a London-based industrial design consultancy. The company was co-founded by Edward Goodwin and Richard Hartshorn in 2002 after initially studying engineering then industrial design. They specialise in innovative product design, always underpinned by a background in engineering. From medical devices and audio equipment to sanitaryware and consumer electronics, they have a research-led approach which focuses on real users and real problems.
Designing in-ear buds is difficult. But when your client is world-renowned audio specialists Bowers & Wilkins the stakes are even higher: from comfort and stability to sound quality and visual appeal, every aspect must be perfect. In this talk Edward Goodwin and Richard Hartshorn describe the development of B&W’s latest award-winning earbuds.