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Figurement

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Stand: A21
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Figurement is a browser based collaborative 3D visualization platform built for product design teams working across design, CMF, and marketing. It provides a shared real time workspace where teams create, review, and align on product visuals together instead of passing files back and forth.

Figurement requires no installation and runs directly in the browser, allowing anyone in the organization to participate in reviews and exploration without specialized hardware or software. This lowers the barrier for collaboration and makes high quality 3D accessible beyond expert users.

Figurement replaces traditional single user desktop renderers with a cloud native, multiuser environment. Rendering runs natively in the browser using modern web technologies that utilize both CPU and GPU, while cloud infrastructure supports scalability, collaboration, and heavier rendering workloads when needed.

Changes to materials, colors, cameras, and environments are visible instantly to everyone in the scene, making reviews faster and more concrete. Feedback happens directly on the visuals, reducing misunderstandings and eliminating long export and approval cycles.

A core focus of Figurement is structured color and material workflows. Colors and materials are treated as reusable, data driven assets rather than baked visuals. This enables variant management, consistent reuse across views, and reliable alignment between design and downstream teams. The system supports professional CMF workflows where accuracy, consistency, and traceability are critical.

Figurement also rethinks the tech pack process. Instead of static PDFs with manually updated screenshots, it enables live, visual tech packs where images, materials, colors, and metadata remain connected to the 3D source. Updates automatically propagate across all related views, reducing manual effort and version errors.

By combining native browser rendering, cloud powered collaboration, and connected CMF documentation, Figurement turns product visualization into a fast, shared, and scalable part of the product development workflow.

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