Sol Rogers

Rewind

CEO

Virtual Reality //
VR's influence on the fundamentals of design


Bio:

Sol founded REWIND, a VR and creative digital agency, in 2011 after growing demands for his professional work pulled him away from 15 years as a University Senior Lecturer in Digital Animation, Visual Effects & Emerging Technology. Sol was one of the youngest University Senior Lecturers in the UK, and helped write four new degrees, two masters and a PHD.

Sol has grown REWIND into an industry award winning tribe of vibrant creative technologists and digital artists. Focused on harnessing immersive technologies to deliver groundbreaking VR, AR, Animation, DOOH, VFX and 360 degree video projects for some of the world’s largest brands including Sony, BBC, Red Bull, Microsoft and Lexus.

In 2015 Lord Marlon awarded Sol the first “VR Technology & Innovation” award from UK Trade & Investment. REWIND was also nominated for ‘UI Design in 2014’ and ‘360 Video 2015’ at the International VR Proto awards in LA.

Pushing boundaries in virtual reality production and the fledgling VRX industry has gotten Sol regularly asked to speak at high profile international events, quoted in marketing trade publications, as well as appearing on TV and in national newspapers.

Synopsis:

VR is not all about gaming and entertainment. In fact, it’s arguable that commercial, rather than home use will take VR mainstream. The property market in particular has a great deal to gain from this new immersive technology.  One of the biggest impacts that VR is going to have on the property market comes at the foundation of the industry; VR will allow architects and builders to literally walk through their plans before they even start the project, bringing a level of testing into the process that wasn’t possible before without huge costs.  It will also allow designers to experiment with different finishes, decors and even furniture placements. In his talk, Sol will explore the possibilities of this new medium with some working examples:

True-VR Property Tours: Working with the global estate agent Savills, REWIND used cutting edge 3D scanning technology to capture high resolution point cloud data from inside a £17 million mansion. Clients from around the world could then ‘walk’ around the entire property without leaving the comfort of their homes.

From BIM to VR: Autodesk Stingray Launch Demo:  Using this new technology allows architects and engineers to explore their designs at true human scale. Simple things such as decor and furniture, or complex engineering problems for heat transfer or structural integrity can be displayed and interacted with in real time.

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